A lot can change in 24 hours on a university campus, especially as we blossom from girlhood into womanhood. To celebrate this journey — and the launch of Collection V: Fleur — we gifted 24 hand-tied flower bouquets to 24 girls, each representing a small gesture of love and friendship.

Originally, we hoped to present two bouquets to each girl, so that each may keep one and gift the other to a friend. However, we ultimately decided to instead give one bouquet to each girl we met in hopes of personally meeting more of our community — and yet, later that day, we witnessed something beautiful: girls gifting the flowers to their best friends on their own.

Moments like these capture the essence of Ellie Grace: spreading joy, building community, and bringing smiles to girls’ faces. In that simple act of sharing a bouquet, we witnessed kindness, friendship, and connection bloom.. which is precisely what makes Ellie Grace the wonderful community it has flourished into.